MRS Certificate in Interviewing Skills for Market & Social Research
To equip trainers to deliver competency-based interviewer training, and to gain MRS Accredited Trainer status. To support organisations which incorporate AITS standards into their interviewer training, and to become Accredited Interviewer Training Providers.
- Principles of adult learning and how to get the best out of individuals training to be interviewers | Computer Based Assessment
- The structure and contents of the AITS training materials | Computer Based Assessment
- Guidance on how to build your own effective AITS training programme | Computer Based Assessment
- Direction on how to develop Continuous Professional Development into the training of interviewers. | Computer Based Assessment
MRS Certificate in Market & Social Research
This qualification is designed to provide people who are not research practitioners with an understanding of the principles and practices of effective market and social research. As knowledge of market research is vital to help businesses and public sector organisations make viable and appropriate decisions, studying for this qualification can enable you to: understand the role of market and social research in decision making understand the basic principles and processes which underpin effective market research know how to choose the most appropriate method or tool for a project understand the value of research information to the business or organisation
- Introduction to Market Research | Computer Based Assessment
- | Computer Based Assessment
- Designing a research project: the tools of Market Research | Computer Based Assessment
- Completing a research project | Computer Based Assessment
MRS Advanced Certificate in Market & Social Research Practice
Developed by MRS and drawing on best practice across the profession, the MRS Advanced Certificate is designed for those who are within the first two years of their research career or for those seeking to enter the research profession. It’s ideal for people in all areas of research (buyers, suppliers and operations staff, undergraduates, market and social researchers, pollsters) from a broad range of employers (large and small agencies, local and national government, FTSE 500 companies, consultancies, financial institutions, charities) – the list is endless.
- Introduction to Market & Social Research | Computer Based Assessment
- Designing a research project | Computer Based Assessment
- Selecting a sample | Computer Based Assessment
- Planning and conducting qualitative research | Computer Based Assessment
- Planning and conducting qualitative research | Computer Based Assessment
- Designing data collection instruments | Computer Based Assessment
- Analysing data | Computer Based Assessment
- Reporting research findings | Computer Based Assessment
MRS Diploma in Market & Social Research Practice
The MRS Diploma in Market & Social Research Practice has been developed in consultation with employers, and focuses on a wide range of skills required by those who may be preparing to move into a more senior research role. The qualification seeks to enable candidates to develop high level research skills. These include the abilities to: understand, define and evaluate research objectives, based on a thorough understanding of the context and the business objectives design creative and appropriate research solutions to identified problems, based on a thorough understanding of approaches and techniques, and taking into account existing and potential constraints and limitations select appropriate techniques for the collection, analysis and interpretation of the data necessary to inform effective decision-making provide and justify recommendations to support the decision-making process, based on a thorough understanding of the information gathered during the research process manage the research process from inception to reporting and follow-up evaluate choices made at each stage in the process, identify any limitations and devise appropriate strategies for overcoming those limitations
- Marketing Research & Information | Examination (externally assessed)
- The Principles & Practice of Market & Social Research | Coursework assignments (Externally assessed)
- The Analysis and Interpretation of Quantitative Market & Social Research DataCandidates must complete either Unit 3 or Unit 4 | Coursework assignment (Externally assessed)
- The Collection, Analysis and Interpretation Qualitative DataCandidates must complete either Unit 3 or Unit 4 | Coursework assignment (Externally assessed)
- Case Studies in Market & Social Research | Examination (externally assessed)
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